Brian Jessel BMW Pre-Owned

1515 Boundary Road, Vancouver, BC, V5K5C4, Canada
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Mon - Thu 9:00 am - 7:00 pm
Fri - Sat 9:00 am - 6:00 pm
Sun 12:00 pm - 5:00 pm
Dealership hours of operation
Mon - Fri 7:30 AM - 6:00 pm
Sat - Sun Closed
Dealership hours of operation
Mon - Fri 7:30 am - 6:00 pm
Sat - Sun Closed

Brian Jessel BMW Pre-Owned

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BMW's Newest Next-Level Features

BMW's Newest Next-Level Features

Always the first auto manufacturer to release the latest and greatest when it comes to innovations, technology, and gadgets, BMW is really upping its game with their latest collection of bells & whistles, taking their feature game to the next level.

Discover the latest astonishing features found in the newest generation of BMW cars and SUVs in Vancouver at Brian Jessel BMW, the area's preferred location for all things BMW. Here, our team members who are also experts and enthusiasts will be delighted to demonstrate all of these outstanding highlights, before putting you behind the wheel for an exhilarating test drive.

All automakers are offering some great features; things like wireless phone charging, panoramic roofs, and heated rear seats are nearly ubiquitous on higher-end trims of even the cheapest cars. Now willing to settle for merely average, BMW is bringing out the big guns.

Nothing says opulence like the cabins of the latest BMW vehicles. Outfitted in lavish luxury, these cabins will have you arriving at your destination relaxed and refreshed. These ambient environments dripping in swanky finishes are a little over the top, but nonetheless awe-inspiring. While the list is long, here are a few of our favourites.

Swarovski Crystal Gearshift- Most luxury vehicles have understated yet luxurious interiors. Shaking things up a bit, the latest X5 and X7, along with the upcoming 8-Series are now offered with a Swarovski Crystal gearshift. This statement piece sparkles when sunlight hits it, and feels great in your hand. Its tactile feel enhances your overall enjoyment of the vehicle. Swarovski, a family-run luxury company that has been around for centuries, creates the crystals that adorn the star in the famous Rockefeller Center Christmas tree, and the Times Square New Year's Eve Ball. Eye-catching, to say the least, gear shifters have suddenly become fascinating.

Giant Screens- The current X5 model comes with BMW's Live Cockpit Professional, featuring not one but two 12.3-inch wide screens. However, bigger is better when it comes to in-car display screens, and BMW wants to give you the biggest screen out there. Available in the 2021 iNext, BMW is changing screens as we know them. Designed to give the illusion that it is floating on the dashboard and curved towards the driver, the screen shows the control and information displays in one large unit. Completely dominating the dashboard and made with non-reflecting glass, it is affixed by super-thin magnesium brackets that are not even noticeable by the person sitting in the passenger seat.

Twinkling Lights- Newer BMWs now offer a view of the stars through the glass roof, whether there is cloud cover or not. This optional feature available in the 7 Series comes with 15,000 tiny etchings in the glass rooftop, creating an overhead special effect that mimics the stars with reflecting LED lights, in multiple colours. For an atmosphere that is more sporty than romantic, the X7 also comes with a 20-inch pulsing LED light strip built into the inside of the door.

Fragrance- There is even a fragrance system built into some models. Choose your scent, perhaps "lush grass" and plug in a cartridge. Control the scent system through a tablet, and even remove pollen from the cabin air.

Hand Gesture Controls- Forget about voice recognition, in most cars it rarely works effectively anyway. BMWs now let you control your infotainment system through hand gestures. Simply twirl your fingers and make magic happen. Through a series of heat and motion sensors located in the headliner, your gestures are read by the car. You can point at the display screen to accept a call, twirl your index finger clockwise to turn up the volume, or counter-clockwise to turn it down. The system is programmable, allowing you to do almost anything with your fingers, except drive the car.

Other great additions you'll find in the latest BMW models include WiFi hotspots and heated armrests. Current screens employ iPad-style logic, meaning that you can pinch to zoom out. No longer the domain of children in minivans, rear passengers now get their own 10-inch screens with entertainment options. Keyfobs now have their own tiny screens, alerting you to unlocked doors, open windows, or allowing you to control the vehicle's temperature remotely. For those who enjoy the services of a chauffeur, one can sit in the rear on a reclining seat, and use the back of the front passenger seat as a footrest, turning your seat into a comfortable chaise lounge. Lean back, and rest your head on the Alcantara leather-wrapped rear seat pillow, while sipping a drink that has been cooled by the car's refrigerated cup holders. Now, this is the life...

Want to learn more about the latest features found in BMW cars and SUVs? In Vancouver, visit Brian Jessel BMW for a demonstration of every one of these and many others. Try them out for yourself, as you slip behind the wheel for an exhilarating test drive.

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